Social Media Management
Social media management for Indian fashion brands
Done-for-you social media for Indian fashion brands and Indian-owned businesses across the US. You record the videos — we plan, edit, publish, and report. From $500 a month.
Why brands choose Founderverse
Social media management works best when your agency understands your products, your cultural calendar, and how your customers buy. Founderverse specializes in social media for Indian fashion brands and Indian-owned businesses in the US — lehengas, sarees, ethnic wear, jewelry, and occasion-based collections.
We know the difference between bridal content and festive content, and between a Navratri post and a Diwali post. Every monthly plan ties your content to a business goal — product discovery, store visits, appointments, website traffic, or inquiries — and adapts each idea for Instagram, Facebook, YouTube, and TikTok instead of posting the same thing everywhere.
Most Indian brands in the US grow on exhibitions and influencers. Both work for a day and stop when you stop paying. We build founder-led content instead: you on camera, talking about your craft and your story, building an audience your brand keeps.
You get a reliable workflow — a monthly content calendar, defined approval stages, on-time publishing, and a plain-language monthly report. Your accounts stay yours, and nothing goes live without your approval.
What’s included
Short-form video, edited for you
You record in a monthly batch — try-ons, new arrivals, the store, you on camera. We script, edit, and caption Instagram Reels, Facebook Reels, YouTube Shorts, and TikToks featuring your sarees, lehengas, ethnic wear, and jewelry.
Festive and wedding-season planning
Your calendar is built around Diwali, Navratri, Eid, Holi, and Indian wedding season, so collection previews and festive offers go out weeks before the rush — not during it.
Founder-led marketing
We help you talk about your craft, sourcing, fit, styling, and story on camera with talking points and shot lists — so customers trust your brand, not just an influencer who posted about it once.
Publishing and profile management
We schedule every approved post, optimize your profile and highlights, and keep your Instagram, Facebook, YouTube, and TikTok looking active and on-brand every week.
Monthly reporting
We track reach, watch time, saves, shares, profile visits, website clicks, and inquiries — and tell you plainly what worked, what didn't, and what we'll change next month.
Signs you need social media management
Your posting schedule changes every week
Launches, customers, and daily operations keep interrupting content. A managed calendar keeps your Reels and posts going out on schedule, without rushed captions or missed dates.
Your festive campaigns start too late
Diwali, Navratri, and wedding season need collection previews, styling videos, and reminders planned in advance. Managed campaigns start early and follow how your customers actually shop.
Your videos get views but few inquiries
Weak calls to action, unclear product details, and missing prices keep views from turning into DMs. We connect every video to a next step — a profile visit, an appointment, or a website click.
Your marketing is exhibitions and influencers
A $400–$500 exhibition day and a paid influencer post both stop working when they end. Consistent founder-led content keeps reaching your customers every week — and many of our fashion clients stop booking booths.
You want to be the face of your brand but don't know where to start
We give you talking points, filming formats, and shot lists so you can talk about craftsmanship, sourcing, fit, and styling without sounding rehearsed or salesy.
Our process
Discovery & Account Review
We review your products, current accounts, competitors, customers, and upcoming launches, festivals, and events — and the US regions your customers are in.
Strategy
We define your content themes, platform roles, posting frequency, and goals — founder-led content, product education, styling, and customer features.
Monthly Content Calendar
Every post is planned with its topic, format, caption direction, call to action, and date — plus a shot list for what you need to record.
You Record, We Create
You record the videos in one monthly batch. We script, edit, design, and caption, then send everything for your approval before it goes live.
Scheduling & Publishing
Approved content is scheduled and published on time across your platforms, with formats, captions, and timing adapted for each one.
Reporting & Refinement
Each month we report on reach, retention, saves, clicks, follower growth, and inquiries, and adjust topics, formats, and timing for the next month.
Platforms we manage
One coordinated plan across the platforms your customers actually use, with formats and captions adapted for each. Your accounts always stay in your name.
Frequently asked questions
What is social media management?
Social media management covers content planning, production, approvals, publishing, and reporting for a brand's social accounts. Founderverse provides it for Indian fashion brands and Indian-owned businesses selling to customers in the US.
How much does social media management cost?
Founderverse has two packages with the same services: Starter at $500/month for 15 posts and Growth at $800/month for 30 posts. Both include strategy, a monthly calendar, scripting, captions, design, Reel editing, posting, profile optimization, a monthly strategy call, and a monthly analytics report. Organic only; content shoots are charged separately.
When should a brand hire a social media management agency?
When you can't post consistently, your festive campaigns start too late, your videos get views but no inquiries, or your marketing depends on exhibitions and influencers. Diwali and wedding-season content should be planned weeks ahead.
Why does cultural knowledge matter?
It decides whether festivals, clothing, jewelry, and wedding traditions are presented accurately — the right terms, styling references, and timing for Indian-American customers, whether they're first-generation or US-born.
Which platforms do you manage?
Instagram, Facebook, YouTube Shorts, and TikTok through one coordinated plan. Each platform gets its own format, caption, and posting time instead of the same post copied everywhere.
Does social media management include influencer marketing?
No. We focus on founder-led content instead. Influencer posts rent someone else's audience and stop working when payments stop; founder-led content builds an audience your brand keeps. If you still run an occasional influencer collab, we'll plan your own content around it.
Do I have to record the videos myself?
Yes — you or your team record in one monthly batch using our shot list and talking points. We handle scripting, editing, design, captions, posting, and reporting. If you'd rather have a shoot arranged, it's quoted separately.
Ready to stop renting attention?
Book a free discovery call. We’ll review your Instagram and Facebook and show you what a month of founder-led content would look like. Starter $500/month (15 posts) · Growth $800/month (30 posts).
Book a Discovery Call